PUSSY is a 100% British, 100% Natural, and 100% outrageous energy drink.

Founded in 2003 by a team who decided to make a stand against medical tasting, taurine induced side-effect energy drinks. Instead, they created an energy drink that not only taste good but also only has 100% natural ingredient!

Disrupting the market by being the 1st 100% natural energy drink on the market, it also came with the most outrageous brand name: PUSSY

Now in its 20th year, PUSSY has been promoting healthy living, quality lifestyle and of course outrageousness for over a decade.

Looking back

  • 2015

    Celebrating its 10th year, Pussy gets a redesign with a can and case tray upgrade, new price point, new 12 pack promotional size and a new brand positioning ‘Outrageousness’.

    And the Pussy Natural Energy story continues…

  • 2014

    Pussy Drinks sponsored WE R FSTVL for the second year running, made new hirings across UK Sales, Operations, Finance and Marketing departments and continued international growth with launches in USA, China, Germany, Costa Rica and Angola

  • 2012

    Pussy Natural Energy launched on Ocado and the team continued to drive brand awareness by featuring at 7 national Foodies Festivals, the Vitality Show, CarFest and Big Feastival, as well as sponsoring the bar at the advanced screening of James Bond 007 ‘Skyfall’ at BAFTA and collaborated with Nottingham University to run student sampling events and Pussy parties. International expansion continued with force with a new International Sales Director at the helm

  • 2011

    A great year for the business – after riding high with sponsorship of the SW4 Music festival in 2010, Pussy Natural Energy was featured on UK TV show ‘Top Gear’, brand partnered with Cancer Research, appeared at Taste Festival and Ideal Home Show and could be found listed in over 3,500 retailers including Tesco and Selfridges

  • 2008

    With UK Sales going well after a key brand charity partnership with MTV Staying Alive and investment continuing, Pussy Natural Energy expanded into International territories including Europe and Australia.

    Pussy featured on Gordon Ramsay’s TV show ‘F Word’

  • 2007

    Pussy Drinks team grew and continued to develop the brand and recipe with much success reaching new distribution in wholesalers

  • 2006

    Word started to spread and Pussy Natural Energy gained not only new investors but also new fans in the Alps and Cote D’Azur with the product being promoted at Hugh Heffner’s 80th birthday party and the Cannes Film Festival

  • 2005

    First batch of Pussy Natural Energy was produced and team hit the bars and clubs to make sales (even getting stopped by the police once for driving a car weighed down with too heavy a load)

  • 2004

    After much research into the energy drink category and identifying a gap in the market, we created the signature Passion Fruit & Lychee flavour liquid with support from major flavour houses, and started raising capital to enable mass production.

  • 2003

    The Brand was created

It’s all good

Not only is Pussy a refreshing energy drink, it’s made from 100% natural ingredients. That’s right. Chemicals, artificial additives and taurine have been given the heave-ho.

Designed to release the energy in a slower and more sustainable way, Pussy delivers the same amount of energy you crave but without the synthetic side-effects.

The deliciously good blend takes white grape juice from Spain, Brazilian limes and lightly carbonated water. Hit up with Passion Fruit and Lychee flavours and then it all goes botanical with Siberian Ginseng, Guarana, Sasparilla, Schizandra and Milk Thistle.(Click on the herbs to find out more)

Served ice cold, Pussy is the best natural way to get that outrageous energy kick.

This product is suitable for vegans, vegetarians and Halal


100% Natural Ingredients

  • Milk Thistle

    A Mediterranean thistle which helps protect and improve liver function. Famously used as a hangover remedy for ‘the-morning-after-the-night-before

    Milk Thistle

    Milk Thistle

  • Guarana

    Guarana's been used for millennia by indigenous Amazonian Indians for physical endurance, memory retention and bowel complaints. More recently (since 1958) the caffeine content’s been used as a stimulant and appetite suppressant.



  • Siberian Ginseng

    Ginseng contains antioxidant properties and has been used as a gentle tonic herb to boost the immune system for thousands of years.

    Siberian Ginseng

    Siberian Ginseng

  • Sarsaparilla

    Sarsaparilla is known to increase physical strength and also helps to cleanse the blood.



  • Schizandra

    Schizandra is one of the main herbs in the Chinese pharmacopoeia. It is used to improve memory and combat depression. Schizandra is also known to help protect the liver.



  • http://www.amazon.co.uk/Pussy-Natural-Energy-Drink-Pack/dp/B005RFIS4S/ref=sr_1_1?ie=UTF8&qid=1441645224&sr=8-1&keywords=B005RFIS4S
  • http://www.homebargains.co.uk/

Available at

Pussy is available in the following retailers.

Click on your preferred stockist to find your nearest store.

Globally demanded

We aim to bring Pussy within everyone’s reach. We are currently distributed in over 12 countries worldwide. Check the map for our international partners.

International Distribution Enquiries
If you are in the food and beverage business and are interested in learning more about Pussy and potentially partnering for your territory then please contact [email protected] or call us on +44 207 3489 870

Coming soon

Our international distributor is in the process of going live. Please contact us on [email protected].

Get in touch

Pussy Drinks Ltd.

JMS Drinks Ltd
27 Beak Street
Email: [email protected]

For Sales and International Sales please contact:
[email protected]

Contact us

  • This field is for validation purposes and should be left unchanged.